If you don’t know, I’m a die-hard Minnesota Vikings fan and I glad to see them embracing some of the social media tools that I think can be of real value to any organisation. The one that I’m really stoked on is going on right now in the locker room after their recent 34-20 win over Cleveland, they’re live streaming the post-game press conference via their Ustream Channel.  I mean how cool is it to see Adrian Peterson talking about his 180 yard/ 3 TD afternoon?!

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If the Vikings can do it, why can’t you use social media tools like Ustream, Flickr, Twitter or Facebook to give your fans and/or customers a sneak peak behind the scenes of what your business does? For me, I’m thinking, wouldn’t it be cool to Ustream or Qik current mountain conditions from the top of Jupiter Peak – any other ideas out there?!

Photo Credit: Vikings Ustream Channel