How Much Emphasis on Digital Marketing?
A recent post in HotelMarketing.com about Starwood committing 75% of its marketing spend to digital media sent me back to reading this great deck about the power of digital marketing. The question I see now is how much digital spend are you putting forth? Are you ahead of the curve, or behind? Are you concerned or excited?! I’m excited and think the opportunities in digital are only getting better…post your thoughts in the comments, thanks!
I’m definitely focusing more effort this year than I did last year on digital marketing for our business
Digital marketing is the best way where you can drive all the traffic you wish, for this you must have a quality website but if you don’t have a quality website that converts your prospects, you are wasting time and money.