Posts tagged chicago
Marketing Profs Digital Marketing Mixer 2.0
132 years ago
Me and DJ - Utah in da house!
After having a great experience at the first Marketing Prof Digital Marketing Mixer (MPDM) last year in Scottsdale, I was excited to be able to attend again this year in Chicago.
At the event in Scottsdale I was busy absorbing a bunch of information and didn’t take the opportunity to do much networking. This year, in addition to getting a ton more great information out of the sessions, I made it a point to take full advantage of talking to as many of the insightful and smart people that were in attendance as I could.
I finally got to shake hands with (yeah I know, Swine flu whatever – there were people in white coats here so I felt safe) many people that I’ve corresponded with online, like Sonny Gill, Mack Collier, Ann Handley and Amber Naslund (if only for a brief moment), but I also had the good fortune to engage with some very amazing people including Stephanie Miller, Ron Ploof, Will Egan, Gretchen Harding and many many more.
My ‘highlights’ can be found in my Twitter stream and if you don’t mind sifting through some typos, here are my ‘raw’ notes: Day 1, Day 2 (these are both Word Docs too BTW).
I’m winding up with a quick vacation, so I’m still digesting many of the things that I heard at MPDM. But, my big takeaway is that there are a lot of brands doing some amazing things in the digital space but that the best approach is to (still), keep it simple, measure, adjust, and keep moving forward with anything that you do online, whether it be email, social, search or whatever. And oh yeah, I traveled all the way to Chicago to meet the energetic and enigmatic DJ Waldow, who now resides in Utah (see the photo) – sorry ’bout your Wolverines DJ!
Photo credit: MarketingProfs Live
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Hope to see you at the Marketing Profs Digital Mixer 2009
22 years ago
I don’t get the opportunity to attend many conferences, but last year I was lucky enough to attend the first Marketing Profs Digital Mixer in Scottsdale (Email and Social Media: True Love Always is my all time favorite session at any event – photo is of that panel). It was such a great experience that I made sure that I could make it to Chicago for the Marketing Profs Digital Mixer 2009 coming up in under three weeks.
I’m confident the 2nd Mixer won’t be like the first one in that I know that I won’t have another conversation with Chris Brogan about Gary Vaynerchuk that started in the restroom and wound up in the hallway for 20 minutes. But, I’m positive that same openness and high level of engagement amongst all of the attendees will once again be a key ingredient in the MPDM.
Here’s what I’m looking forward to at MPDM 2009:
- Getting more of the energy and motivation that came from hanging around a group of such motivated and engaged people.
- A check up our digital marketing strategy and tactics – I want to be sure I’m not missing any low hanging fruit in our 2009-10 plan.
- Having Mack Collier review our blog and blogging strategy – this time in person!
- Finding ideas for work and myself that I never would have come across otherwise, from one of the sessions, the 1 on 1 sessions or the great networking that goes on.
I’m looking forward to seeing and meeting a bunch of people at the Mixer, if you’re going, please feel free to give me a shout out either in this posts’ comments, or on Twitter @eric_hoffman and finally, if you follow me on Twitter, let me give you a “heads up” that there will be a few Tweets coming from me with #mpdm in them on October 21 and 22!
