During the weekly Twitter #mrktchat conversation this past week, @motorad666 (thanks again for guest hosting), brought to light the fact that K2 Skis has been redirecting their entire corporate site’s web traffic to their Facebook page. The K2 team has a decent incentive for someone to visit their Facebook page in that users that “Like” the [...]
Entries Tagged as 'facebook'
Fascinating Research and Analysis of Social Networks
July 21st, 2010 2 Comments
I recently read this presentation by Paul Adams of Google on John Battelle’s Searchblog, and wanted to share it myself as I was quite taken by a number of the things that are put forth. First, I’m amazed at how quick of a read it is at 216 slides with notes! Second, as John notes, [...]
Tags: design · facebook · google · social networks
Using Facebook to Sell Movie Tickets – What’s Next?
June 6th, 2010 No Comments
Digisynd, Disney’s social media division, has recently developed a Facebook application called Disney Tickets Together to sell tickets for their upcoming “Toy Story 3″ movie. This app will allow consumer to buy tickets without those customers having to ever leave the Facebook site. The application will also alert a users’ friends that they have purchased [...]
Tags: disney · ecommerce · facebook · toy story 3
Ski Resorts Online – Websites, Blogs, Social Networks and More
February 17th, 2010 8 Comments
My Ski Resorts on Twitter post has been up for a bit over a year now and it’s become apparent to me that the list is already falling behind the times (even with regular updates). It’s not just Twitter now, but Facebook, YouTube, blogs and any number of other networks that resorts are using to [...]
Tags: blog · facebook · ski resorts · twitter · youtube
Social Networks for Ski Resorts – Facebook
October 16th, 2009 3 Comments
Continuing my series on “Social Networks for Ski Resorts,” let’s talk about another marquee player. Facebook is one more “no brainer” social network that ski resorts should be using. As with many of the social networks, the question is not if, but rather how? In my mind, Facebook is one of the best social networks [...]
Tags: facebook · ski resorts · social networks · social networks for ski resorts
Tactics and Strategy
August 10th, 2009 No Comments
Catching up on blog reading from the past weeks, I came across this post from Seth Godin, “When Tactics Drown Out Strategy.” This rang a bell with me, because he’s emphasizing one the main takeaways that I got from the San Francisco Inbound Marketing Summit, where Susan Rice-Lincoln talked about Social Media being long on [...]
Tags: facebook · seth godin · strategy · tactics · twitter


