It seems like just yesterday that the social media world was all aflutter over Tourism Queenslands “Best Job in the World” campaign (including me, check out my post about it from January 2009). I’ve since seen campaigns offering dream jobs ranging from “working” for a vineyard to “tweeting” for MTV and even traveling to Colorado to see [...]
Entries Tagged as 'twitter'
Interesting “Job” Postings
August 23rd, 2010 2 Comments
Tags: blogger · job · ski resort jobs · twitter
What can Ski Resorts Learn from Professional Sports about Social Media?
August 18th, 2010 No Comments
A year ago I wrote a post talking about how my favorite NFL team, the Minnesota Vikings, was then using social media. A year later, I would argue that every major and most minor sports teams are fully immersed in social media and are enjoying the benefits (and hazards) of engaging their fan base directly [...]
Tags: football · policies · ski resorts · social media · sports · twitter
How to set up a “free” snow report text message service (using Twitter)
August 16th, 2010 2 Comments
I’ve been kicking around the idea of using Twitter’s SMS option to push snow reports to consumers ever since I first got my “real” introduction to Twitter over two years ago. I haven’t had the chance to implement it myself, but I do recall seeing Aspen Ski Co with an option to do so on [...]
Tags: alex kaufman · fast follow · mobile · sms · text · twitter
Ski Resorts Online – Websites, Blogs, Social Networks and More
February 17th, 2010 8 Comments
My Ski Resorts on Twitter post has been up for a bit over a year now and it’s become apparent to me that the list is already falling behind the times (even with regular updates). It’s not just Twitter now, but Facebook, YouTube, blogs and any number of other networks that resorts are using to [...]
Tags: blog · facebook · ski resorts · twitter · youtube
Blogging the Olympic Games?
February 14th, 2010 No Comments
While browsing through some tweets from the USOC Communications Twitter feed the other day, I came upon the International Olympic Committee’s Blogging Guidelines for the 2010 Vancouver Games and while I give them kudos for coming up with such a document, I have to say that I think this document was produced almost completely with [...]
Tags: blog · olympics · seo · social media policy · twitter
How I use Twitter
October 20th, 2009 No Comments
Twitter is a very useful tool in my social networking arsenal. I find myself using it both for work and personal objectives and many times I find the two to be interconnected. To me, the most useful aspect of Twitter is the ability to see information coming across the web in pretty much real-time via [...]
Tags: how to · social media · twitter
Tactics and Strategy
August 10th, 2009 No Comments
Catching up on blog reading from the past weeks, I came across this post from Seth Godin, “When Tactics Drown Out Strategy.” This rang a bell with me, because he’s emphasizing one the main takeaways that I got from the San Francisco Inbound Marketing Summit, where Susan Rice-Lincoln talked about Social Media being long on [...]
Tags: facebook · seth godin · strategy · tactics · twitter
Monitoring in the Social Media Space
June 27th, 2009 No Comments
I tweeted a couple of times this week from the @pcski Twitter account, about a show on the Travel Channel called Great Weekends, which is airing an episode about Park City this weekend. I put those tweets out because that I felt that they might be of interest to followers of the Resort, but I [...]
Tags: Great weekends · monitoring · travel channel · twitter
I missed an Anniversary and I don't mind.
June 23rd, 2009 No Comments
Ok, I did remember my Wedding Anniversary last week, which is far and away the most important anniversary in my life, but I completely missed the fact that my one year Anniversary on Twitter was almost a week earlier. When I finally realized the missing date and looked back at my first batch of Tweets [...]
Tags: anniversary · twitter
Inbound Marketing for Ski Resorts
June 14th, 2009 6 Comments
In my San Francisco Inbound Marketing Takeaway post, I noted that I was putting together some thoughts on how to leverage inbound marketing in the resort industry. Finally, over a month later, here it is! Inbound marketing is essential for any business because the ski business is seasonal and the participants so passionate the opportunities [...]
Tags: flickr · inbound marketing · ski resort · twitter · youtube
